Range Rover Evoque Revealed In Dubai.. With Style

A few days ago Qabaq spotted the Range Rover Evoque in Kuwait. At the same time it was being revealed in Dubai. But with some elegance. A wireframe of the car was set up on the Ritz roundabout in the popular JBR residential area, as a teaser ahead of the car’s arrival.

The wire frame is made from steel wire and painted in luminous neon blue. It was created by Land Rover as an artistic representation of the Range Rover Evoque.

Here’s a time-lapse showing the installation of the wire frame from start to finish..

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2 Comments

  1. BTW, the same wire frame is available inside Alghanim showroom. I also took pics of the wire frame in Crystals shopping mall in Las Vegas last month 🙂

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    • So choosing the location to display the wire frame in each of the two countries is what made all the difference. Displayed in the street and it made an impact. Displayed in the showroom and barely anyone saw it. Interesting.

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